LinkedIn voice notes and video prospecting: AI scripts
Executive LinkedIn inboxes are flooded with identical walls of text that can be deleted with a single swipe. Most reps avoid audio voice notes or video outreach because they lack structured scripts, fumble the first 5 seconds, and sound like robotic telemarketers reading a script.
Institutionalize Multimodal Outbound Prospecting (Voice & Video Outreach):
1. LinkedIn Voice Notes (30-second audio messages): Dispatched directly via the LinkedIn mobile app to 1st-degree connections. Achieves 3x higher listen-through rates than text open rates, projecting instant human authenticity and executive composure.
2. 60-Second Loom Screen Audits: Capturing the prospect's public website or workflow on video, pointing out 1 concrete friction point, and demonstrating an architectural solution in real time.
3. The 3-Part Spoken Script Framework (Hook -> Friction -> Exit): Use AI to draft phonetically natural spoken scripts (short clauses, conversational pacing, deliberate pauses) engineered for a 30-second delivery.
BAD (Rambling 90-second audio): 'Hi Thomas, this is John from Acme Corp, hope you\'re having a wonderful week... wanted to introduce our company and our extensive suite of offerings...'. (Prospect drops off at second 6).
GOOD (25-second Voice Note): 'Hi Thomas, saw your note yesterday regarding C-level driver recruiting shortages. Shooting a quick audio between meetings because we audited a similar regional carrier last month and found 40% of applicants dropped off on the mobile application form. Put together a 60-second screen audit showing how they resolved it. Happy to share the link here if helpful. Have a great afternoon!'.
Role: Senior Outbound Strategist & Video Prospecting Coach. Prospect Parameters: - Recipient: [FIRST NAME & TITLE, E.G. THOMAS, VP OF FLEET OPERATIONS] - Target Account: [COMPANY NAME] - Verifiable Catalyst: [E.G. ADDING A SECOND CROSS-DOCK FACILITY IN ATLANTA] - Core Bottleneck We Resolve: [E.G. CARRIER ONBOARDING BOTTLENECKS] Task: 1. Construct a LinkedIn Voice Note script: - Delivery duration: exactly 25-30 seconds (50-60 spoken words). - Style: conversational executive speech, concise phrases, natural breath pauses indicated by dashes. - Structure: First Name + Trigger (5 sec) -> Peer operational friction (15 sec) -> Low-friction permission exit (10 sec). 2. Construct a 60-second Loom Video storyboard detailing exact on-screen visual cues mapped against spoken narration.
Variations & alternative scenarios
Audio Nudge Variant: 15-second conversational voice note following up on an emailed proposal.
Promotion Congratulation: 45-second screen audit congratulating an executive on a new mandate with 1 technical efficiency recommendation.
Practical exercise
Install the LinkedIn mobile app. Generate a conversational voice note script using the prompt above. Record and dispatch your first audio message to an active prospect.